THE DESIGNER BEHIND THE SDG

For those who work with sustainability, the Sustainable Development Goals (SDG) are very familiar, but have you stopped thinking about who is the designer behind the design of the tool?

The answer is @Jakob Trollback, who leads the design studio Trollback + Company. They created a new agency The New Division, a Stockholm-based agency dedicated to helping companies communicate sustainability and social engagement and, of course, create the entire identity of the SDGs.

The icons related to the 17 objectives are very well known, but if you go to the “Resources” link on the “Global Goals” website you will find a series of templates, including a specific identity for each of the 169 targets, related to the objectives.

The contents can be downloaded in high quality and we have no excuse for not using the tool!

* English is not my native language. If you find any opportunity of improvement, let me know. I’ll love to learn from experts!

Imagens: https://www.globalgoals.org/resources